The Tourism Ministry has tied up with the Google's video-sharing platform, YouTube.com to showcase the country's tourism potential.
The Ministry, known worldwide for its "Incredible India" campaign, have made promotional videos available to the YouTube, the eighth most trafficked website.
From the Himalayas to the sun kissed beaches of Goa, or the boat ride in the backwaters of Kerala are now just a click away.
Launching the videos on the YouTube here today, Tourism Secretary Shilabhadra Banerjee said the venture would help boost India's image aboard.
"This is to maximise the reach of the Incredible India campaign worldwide. It is important to not only project what India was and what India is today, but what attractions it holds for the people of the world. I think it is an excellent example of using technology for projecting India's image abroad," Banerjee said.
At present 18 film and other videos have been uploaded on the site.
http://www.annonline.com/news-views-india/travel-reviews-interviews.html
Tuesday, July 7, 2009
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